Seasoned Embedded Technology Executive Will Lead RFID Company’s Channel Expansion and Provide Strategic Leadership

Cambridge, MA, March 31, 2010 – ThingMagic, Inc. (www.thingmagic.com), a leading developer of radio frequency identification (RFID) technology, has appointed David Emma to the position of vice president of sales and marketing. In this role, Emma will provide strategic and executive leadership to the department and will lead the company’s channel expansion.

A seasoned channel development professional, Emma brings to ThingMagic a proven track record in embedded technology markets. Prior to ThingMagic, Emma served as the vice president of sales and system engineering at Microwave Radio Communications, where he tripled revenues over the course of three years, and expanded the microwave/semiconductor company’s worldwide sales channel. Emma also managed several of MRC’s multi-million dollar programs in the broadcast, wireless, security, military and law enforcement markets.

Emma previously served as vice president of OEM licensing at Color Kinetics and senior vice president at Integrated Circuits Systems where he developed relationships resulting in major contract awards with strategic OEMs. While at Integrated Circuits Systems, Emma increased company profitability by 30 percent and grew an integrated RF/microwave components and subsystems start up business unit to $4 million. Prior to ICS, Emma held senior positions with CP Clare Corporation, where he grew gross profits by 40 percent over five years, which led to the company’s initial public offering.

"David brings great experience, insight and energy to ThingMagic”, said ThingMagic CEO Tom Grant. His track record of exceeding sales goals and skill in building brands, communicating with customers, and expanding market penetration make him ideal for our current phase of growth."

"The founders of ThingMagic emerged from MIT with a strong vision of how RFID and sensing technologies can make a profound difference in people’s lives, and for the past ten years, have made tremendous strides in bringing these technologies to market,” Emma said. “Now, because of their vision, hard work and expertise, RFID has become a fundamental element of an amazing range of products and solutions across many major market sectors. I’m excited to have this opportunity to support ThingMagic’s vision and help our customers achieve success."