|ThingMagic Expands Embedded RFID Innovation Leadership With New Compact High Performance Reader Module|
|April 14, 2010|
Performance and Design Advantages Lower RFID Solution Development Cost, Speed Time-to-Market
Cambridge, MA, April 14, 2010 – ThingMagic, Inc. (www.thingmagic.com), a leading developer of radio frequency identification (RFID) technology, today announced the Mercury6e (M6e) UHF RFID Module as the latest addition to its embedded RFID reader product family. The M6e is the world’s smallest 1 Watt, four port module, delivering market-leading performance and significant time-to-market advantages to original equipment manufacturers (OEM), value added resellers (VAR), and solution providers looking to add RFID to existing product lines, or designing and building new solutions from the ground up.
"Setting new standards for tag read performance, power management, and protocol support in a small form factor, the M6e is ideal for adding RFID to a wide variety of stationary and mobile devices, and can be used as the platform for developing fixed/finished RFID readers with market leading capabilities," said Yael Maguire, co-founder and CTO of ThingMagic. “The M6e builds on leading performance, quality and reliability users have experienced from ThingMagic, and we believe this addition to our embedded RFID product family will allow customers to innovate in new ways."
Building on industry recognition as the market leader in embedded RFID innovation and implementation (see ThingMagic Tops ABI Research Embedded Passive UHF RFID Reader Module Vendor Matrix), the M6e is designed to the RFID tag read/range and power management performance standards of full size RFID readers, but is small and efficient enough to be used in a wide variety of mobile applications.
The M6e offers a number of industry firsts, including:
Complementing several industry firsts, the M6e offers world leading performance and design advantages, translating to faster prototyping, lower development cost and faster time-to-market. Performance and design advantages are supported by:
ThingMagic embedded RFID modules have been integrated into leading solutions across several markets including retail, automotive, healthcare, manufacturing, industrial automation and others. The M6e expands this broad vertical market and end user application support by delivering advanced features such as Multiprotocol Support: EPCglobal Gen 2 (ISO 18000-6C) with DRM (transmit and receive), ISO 18000-6B, and I-PX; increased receive sensitivity, ensuring that all tags - even emerging high-performance semi-passive tags - can be read at any distance they can be powered-up; continuous Read, allowing relative tag position and movement to be derived by the user; Settings Recall; HW PA Protection; and built-in USB and RS-232 connectivity.
ThingMagic is attending the RFID Journal LIVE!, Conference April 14-16 in Orlando, Florida, hosting meetings and product demonstrations in Room S220 A (level 2) of the Orange County Convention Cetner.
Trimble applies technology to make field and mobile workers in businesses and government significantly more productive. Solutions are focused on applications requiring position or location—including surveying, construction, agriculture, fleet and asset management, public safety and mapping. In addition to utilizing positioning technologies, such as GPS, lasers and optics, Trimble solutions may include software content specific to the needs of the user. Wireless technologies are utilized to deliver the solution to the user and to ensure a tight coupling of the field and the back office. Founded in 1978, Trimble is headquartered in Sunnyvale, Calif. For more information, visit Trimble's Web site at: http://www.trimble.com/.
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Lois Paul & Partners for ThingMagic
Achieve 100% Reads
"If a live tag was in the carton, the ThingMagic Mercury RFID readers caught it and achieved 100 percent read rates, with no misreading of any of the 13,500 RFID tags. In fact, we had some cartons with over 100 items, which we thought might result in RFID read errors due to high density and shielding of tags, but these, too, were read at 100 percent"
-- Frank Cornelius, New Balance